October 2011′s eCommerce survey found 4% more stores than the June survey, detecting 26,594 in total. The analysis looks at the home page of the top 1 million Alexa sites and analyses them for identifying features of 32 different eCommerce packages.
Both Zen Cart and Magento see huge growths of 18% each this month. However, Magento is the real winner with over 20% of the eCommerce sites found being attributed to the platform. We’ve consistently seen growth from Magento over the last 12 months and it shows no sign of slowing.
Meanwhile, osCommerce remains the 4th most popular platform but the downward trend continues with 200 less sites compared June’s survey.
There are a number of other eCommerce platforms that have seen steady growth over the last 12 months, including Interspire, OpenCart, PrestaShop and Uber-cart.
The presence of Enterprise edition of Magento has increased from 274 to 378 sites, up by over a third! As a biased Magento Developer, it is very encouraging to see more and more corporate companies moving to the platform.
As an aside, the hosting location of each site was checked. Of the twenty-six thousand sites, over ten thousand were hosted in the United States. The second largest identifiable hosting country was Germany with just under two thousand sites.
Most Popular eCommerce Software (Top 1M Sites) – October 2011
This month, I decided to also look at just the top 100,000 sites to see how the distribution changes. I was expecting software such as IBM WebSphere and GSI commerce to rule the Enterprise market. Magento actually does very well there with 232 stores, and only 45 of which appear to be built upon the Professional/Enterprise edition.
Most Popular eCommerce Software (Top 100K Sites)- October 2011
Full Results
Here are the full results for all 32 eCommerce packages. Historic values are also provided were available.
| eCommerce Platform | November 2010 | February 2011 | June 2011 | Oct 2011 | Change |
| Magento | 3414 | 4074 | 4705 | 5589 | 3414,4074,4705,5589 |
| Zen Cart | 1556 | 1533 | 3167 | 3758 | 1556,1533,3167,3758 |
| VirtueMart | 2683 | 2701 | 2753 | 2683,2701,2753 | |
| osCommerce | 3123 | 3033 | 2554 | 2334 | 3123,3033,2554,2334 |
| PrestaShop | 852 | 1079 | 1302 | 1518 | 852,1079,1302,1518 |
| Ubercart | 706 | 992 | 1305 | 706,992,1305 | |
| Volusion | 889 | 906 | 1099 | 1157 | 889,906,1099,1157 |
| Yahoo Stores | 1315 | 977 | 1315,997 | ||
| Interspire | 605 | 739 | 819 | 918 | 605,739,819,918 |
| ECSHOP | 667 | 831 | 667,831 | ||
| OpenCart | 335 | 492 | 660 | 757 | 335,492,660,757 |
| WP e-Commerce | 779 | 754 | 747 | 779,754,747 | |
| X-Cart | 733 | 740 | 659 | 639 | 733,740,659,639 |
| Miva Merchant | 710 | 894 | 802 | 464 | 710,894,802,464 |
| IBM WebSphere Commerce | 223 | 1011 | 396 | 223,1011,396 | |
| CS-Cart | 397 | 383 | 397,383 | ||
| OXID eSales | 310 | 314 | 305 | 311 | 310,314,305,311 |
| Shopify | 122 | 143 | 204 | 251 | 122,143,204,251 |
| 3DCart | 209 | 249 | 209,249 | ||
| Actinic | 290 | 229 | 237 | 221 | 290,229,237,221 |
| Shopp | 171 | 193 | 171,193 | ||
| Demandware | 118 | 140 | 182 | 118,140,182 | |
| ProStores | 275 | 132 | 275,132 | ||
| ATG | 91 | 112 | 91,112 | ||
| nopCommerce | 52 | 64 | 81 | 111 | 52,64,81,111 |
| GSI Commerce | 48 | 59 | 64 | 63 | 48,59,64,63 |
| ekmPowershop | 71 | 58 | 65 | 62 | 71,58,65,62 |
| CubeCart | 47 | 56 | 47,56 | ||
| FoxyCart | 27 | 34 | 47 | 27,34,47 | |
| Big Cartel | 28 | 41 | 44 | 47 | 28,41,44,47 |
| LemondStand | 12 | 16 | 12,16 | ||
| TomatoCart | 11 | 16 | 9 | 15 | 11,16,9,15 |
All of the signatures remained the same this month, but I did fix one bug that had resulted in some false positives. This causing an anomaly which is particularly noticeable with IBM WebSphere, Miva Merchant and ProStores all losing a number of stores in this edition of the survey.
Most Popular eCommerce Sites Comparison over last 12 Months – October 2011
The following graph is limited to the top 18 eCommerce software and depicts number of sites detected over time. It is plotted on the same axes to allow for relative values to be compared.
Thanks
Thank you for those that get in contact to thank me for the survey. It’s nice to hear all of you, but especially from those that have used this series of posts as evidence when discussing eCommerce solutions with clients.
Follow me on twitter as @bobbyshaw
Would you be interested in purchasing a site list?
After discussions with Alexa, I’ve been able to confirm that it’s not against their terms of service to sell lists of sites running particular eCommerce software. So, if you’re interested in getting a full or partial site list. Please .
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Thanks again for another great survey. I enjoy seeing the trends and the 100K breakdown was interesting.
You might want to keep an eye out for Drupal Commerce as well. It’s only just reached v1.0, but it will probably replace a lot of Ubercart sites as well as attracting new users. I’d definitely be interested in seeing where it comes.
Hi Ross. No worries, thanks for the continued readership!
Sure think, I’ll take a look at Drupal Commerce for the next one. I was interested to see if I can find any eCommerce platform running on Ruby on Rails. I’d heard of SpreeCommerce, but with a quick look I couldn’t really make out any obviously identifying features so might have to take another look at that one. I don’t suppose you have any other suggestions?
Great to see this followup, the numbers and the (graphical) changes! Keep up the good work Tom!
So, is Miva on a downward trend? or is it just the anomaly you mentioned. Looks like they were “down” in your June survey too? I am curious whether they are losing market share at the same or greater rate than other of their peers of the same vintage.
Hi Natalie. I think it’s a bit too early to say at the moment. While it appears they lost ~10% between February and June, we should wait until the next survey in January to see if this continues. Especially with the anomaly which could have been affecting things.
Hey Tom, I appreciate this information provided. Two questions though. Where did find all of these statistics and are they world wide numbers or just for a specific region?
Thanks,
Alex
Hi Alex, I do all of the analysis myself, visiting the top 1 million sites according to Alexa and look for any identifying features for any of the above eCommerce platforms. The site list is worldwide.
Hi Tom,
This is really a great survey! Is there any chance to see these stats by country? I think the Top 1 million Alexa sites are pretty much US driven so it would be great to have a more European perspective. As for me, I am especially interested in German stats. Regards, Raphael
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As a suggestion: might want to include an ‘other’ category in the pie charts to create a more complete image. As you say, Magento is around 20%, but in the pie chart it looks more like 25%, a distortionprobably caused by leavng out the other carts after WP e-commerce.
Thanks Guido, good suggestion!
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Good Work Tom!!
One quick question : How do you get to know which package is attributed to website ?